Did you know that 28% of enterprise software is unused (source: 1E)?
Lack of communication, habits, multiplicity of features… Many reasons push employees into putting their software solutions aside. But there's good news! Although the road to software adoption is riddled with challenges, there are a thousand ways to overcome them. Here are 6 reasons why no one is using your software tools and how to fix it.
1. Your employees have too many software tools and don’t know which way to turn
On average, employees use at least 8 apps (source: Blissfully, Annual Saas Trends Report). Add to that complex interfaces and a significant number of features and there you have it : the perfect recipe to get your employee tangled up in software tools. So how can you encourage your employees to actually use their software?
Training: this is one of the most efficient ways to foster your software adoption.
Train your employees from their software !
What if you trained your employees differently? With digital adoption platforms, your employees have access to interactive guides directly from their tools. Whether they want to edit a pay slip, create a communication campaign or update a list of prospects, they no longer need to go out of their tools! The information is right where they are.
2. Your users don’t see your tools’ added value
According to the Project Management Institute, one in three projects fails due to ineffective communication. The link with your tools? Software adoption is a process in its own right, so it is fundamental to support it at every stage. In order to do this, the most important thing is to communicate with your employees. If you want your employees to use your tools, you have to explain to them why they are an undeniable asset on a daily basis.
22% of salespeople still don’t know what’s the use of a CRM (source:HubSpot)
Your mission (should you choose to accept it) is to support your employees so that your tools become their preferred tools. For this, it is essential to show them how your tools concretely respond to the problems they encounter on their workstation. Why should your salespeople use a CRM instead of a good old Excel file? How migrating to an HRIS is going to facilitate human resources management? What would production teams gain from populating an ERP database? It is only when you have answered these questions that your employees will have a clearer vision of the link between their tools and their activity, thus becoming aware of their added value.
3. Your employees want a practical software training
If you had to choose between reading a 50-page guide and taking a short video tutorial to learn how to use a software, what would you choose? Probably the tutorial, right? Well, the same applies to your employees and their tools: they want something concrete. In order to handle their tools, they need to be trained while using them.
Only 12% of learners put what they learn from the training they receive in the workplace into practice (source: 24*7 Learning)
Opt for Learning by Doing!
Have you ever heard of Learning by Doing? At Lemon Learning, we use this method to enable your employees to learn in practice. From their software tool, they learn to handle the various features step by step thanks to our interactive guides.
4. Your employees want a tailor-made training
Practical training is good, but tailor-made training is even better!
54% of people would like content that’s personalized according to their interests (source: Adobe)
Do you think that all students in the same class have the same level? Well, it is the same for your employees: they form a heterogeneous whole. Each has a different relationship to technologies and different needs depending on the position and the software used.
Create tailor-made training
Thanks to digital adoption platforms, you can create personalized training paths. With Lemon Learning, for example, you can adapt your training according to criteria such as the role, the department or the language of your employees. All in just a few clicks!
5. Your teams need to be supported in real time
When it comes to their work tools, employees are as demanding as customers. And if we had to define an ideal work tool for them, it would look a little like this: a support that is easy to access, responsive and updated in real time.
More than half (53%) of users expect a response from support service within an hour, even on weekends. (Edelman Digital)
One of the first barriers to software adoption is your employee’s first impression of the software. So this is a step not to be missed. And for good reason, supporting your users from their first interaction with your tools allows you to reduce your user churn by 67% (Huffington Post).
Real time support for decreased support requests
85% of users lose at least 1-2 hours of productivity each week searching for information (source: Dynamic Signal). In order to be efficient, your employees need the best software tools and the best support available. By using a digital adoption platform (DAP), you support your employees 24/7 thanks to the interactive guides available from their tools. The result? A significant reduction in support and a better user satisfaction!
6. Your employees don’t feel heard
Have you ever thought your tools might not meet your employees' expectations? As a result, they just don't use them. And for good reason, Only 1 out of 26 unhappy users complain. The rest churn (source: Esteban Kolsky, Customer Experience Survey). The challenge is to seek the information from your employees because it is unlikely that they will share it with you themselves.
To meet their needs, it is important to assess user satisfaction. What do they think about their tools? What are their sticking points? By addressing each of their issues, your employees will feel more listened to. And that's good news: employees who feel heard are 4.6 times more likely to give their best effort at work (Source - Salesforce, “The Impact of Equality and Values Driven Business”, 2017)!
Your tools are a valuable source of data!
Thanks to the Lemon Learning solution, you have access to a statistical functionality that enables you to collect data on your users. Measure with precision the uses of your employees, identify blocking points and optimize the support you offer them on their tools!
There are many barriers to software adoption. But there's good news. Nowadays, some solutions like digital adoption platforms enable organizations to help employees handle their applications. For instance, Lemon Learning supports companies and employees on any in-house tool or software on the market.